Find the actual dose
Skip blend names. Check how much of each ingredient you get per serving and compare it with the dose used in human research.
India's supplement shelf, stripped back to the evidence.
Long-form research guides, dosage-aware ingredient breakdowns, and unsponsored product reviews — built for what's actually sold in India, priced in INR, and graded against a public rubric.
Independent by policy
No sponsored rankings or reviewed-brand deals.
Methodology
- Creatine Strong evidence · 42 studies
- Whey isolate 90%+ protein by weight
- Fish oil 6 of 22 brands passed freshness testing
- Ashwagandha KSM-66 Moderate · 27 studies
- Magnesium oxide ~4% absorption — skip it
- Vitamin D3 1,000–2,000 IU beats megadose sachets
- Melatonin 0.3–1mg outperforms 10mg tablets
- Vitamin B12 highest-yield fix for Indian vegetarians
0
Products evaluated across 38 Indian brands
0
Unique ingredients with mechanism & dosage notes
0
Long-form research guides published
0
Readers using Naked Compound each month
A two-minute check before checkout
Buy with a little more proof.
Pick what you are shopping for and use these three checks to read past the product page — before price, packaging, or a bestseller badge makes the decision for you.
Supplement label check3 things worth five minutes
Check the form and evidence
Look for a form that has published human evidence. A familiar ingredient name alone does not show whether the product has been studied.
Compare cost per serving
Use servings, not the tub price. Factor in the effective serving size before deciding whether a deal is actually better value.
Beauty product check3 things worth five minutes
Check who sells it
On marketplaces, read the “Sold by” field before checkout. Prefer the brand or an authorised seller for higher-risk categories.
Match the claim to the label
Look for the SPF/PA rating, product size, and named active ingredients on the product label — not only in the hero image or title.
Make price comparable
Compare like with like: size, concentration, and refill status. A lower headline price can hide a much smaller product.
What's new
Two practical tools for smarter supplement decisions.
Evidence-ranked best picks and clinical head-to-head comparisons — India-specific, INR-priced, rubric-scored.
New
Best Picks
India's most evidence-graded supplement rankings — by category.
Every major category. Every budget. Ranked by clinical dose, evidence quality, and INR value per serving — not brand visibility or affiliate margin.
Whey protein
Creatine
Vitamin D + K2
Magnesium
Ashwagandha
Omega-3
Scored on public 5-dimension rubric (0–10 each)
Amazon.in pricing verified May 2026
Affiliate links are placement-neutral
View best picks →
New
Compare Hub
Side-by-side comparisons that actually explain the clinical difference.
Patented vs. generic. Isolate vs. concentrate. KSM-66 vs. Sensoril. Each comparison walks through mechanism, dose thresholds, and cost-per-serving in ₹ — cited to RCTs.
Creatine brands · India
KSM-66 vs Sensoril
WPC vs WPI
More coming
Patented extract vs. generic powder — flagged clearly
Evidence tier cited for every claim
FSSAI status + India brand availability
Explore comparisons →
Top India Picks
The short list for what's actually worth buying.
Supplement picks use our public rubric. Beauty picks focus on listing clarity, seller traceability, and comparable value — never paid placement.
Explore all picks →
#1
8.9
8.9
Optimum Nutrition
Gold Standard 100% Whey — Double Rich Chocolate
24g protein / serving
Whey isolate primary
~4g lactose / serving
The most replicated whey protein on the market. Blend of isolate + concentrate, standardised amino acid profile, and consistent third-party testing history. Best-in-class for lactose-tolerant lifters.
Read the full review →
#2
8.4
8.4
AS-IT-IS Nutrition
Whey Protein Isolate — Unflavoured
25g protein / serving
90%+ purity by label
No flavours / sweeteners
Clean label Indian brand with unusually honest marketing. Unflavoured WPI at ₹/kg that rivals imports. FSSAI-approved, no proprietary blends. Best value isolate in the ₹3,000–4,000/kg bracket.
#3
6.4
6.4
MuscleBlaze
Biozyme Performance Whey — Rich Milk Chocolate
25g protein / serving
EAF enzyme blend (weak evidence)
Blend (not isolate)
Solid protein numbers, but the "Biozyme" enzyme story is marketing-first. EAF blend adds cost without clear RCT support for digestion benefits at this dose. Pick it for availability, not the enzymes.
Read the full review →
#1
8.7
8.7
GNC India
Pro Performance Creatine Monohydrate — Unflavoured
Creapure® certified
5g per serving
No excipients
Creapure-sourced monohydrate from AlzChem, Germany — the most studied raw material in sports nutrition. No loading needed. Unflavoured means it mixes into anything. Boring in the best possible way.
Read the full review →
#2
8.2
8.2
AS-IT-IS Nutrition
Micronised Creatine Monohydrate — 250g
5g per serving
Micronised (better mixability)
Not Creapure-verified
Best value creatine in India at under ₹350/100g. Not Creapure-certified, but micronised monohydrate from a brand with reasonable label honesty. The budget pick that doesn't compromise the fundamentals.
Read the full review →
#3
8.5
8.5
Optimum Nutrition
Micronised Creatine Powder — Unflavoured
5g per serving
Unflavoured · dissolves cleanly
Premium price bracket
ON's creatine is reliably clean and well-dosed. Not Creapure-labelled but has consistent batch testing. The premium option if you already trust the ON brand from your protein purchase.
#1
8.1
8.1
HealthKart HK Vitals
Vitamin D3 (2000 IU) + K2 (45mcg MK-7)
2000 IU D3 (clinical range)
MK-7 form (longer half-life)
FSSAI licensed
Clean, correctly dosed D3+K2 pairing. MK-7 form of K2 has the longest half-life and best studied arterial benefits. At 2000 IU D3, stays within ICMR daily upper guidance. Solid label honesty score.
#2
7.3
7.3
Himalayan Organics
Magnesium Glycinate — 500mg (200mg elemental)
Glycinate form (high absorption)
200mg elemental Mg
Slightly high price per mg
One of the few Indian magnesium products using the glycinate form (bisglycinate chelate) rather than cheap oxide. 200mg elemental Mg per serving hits the effective range for sleep and cramp relief.
#3
8.0
8.0
Boldfit
Vitamin B12 — Methylcobalamin 1000mcg
Methylcobalamin form
1000mcg · adequate for deficiency
Critical for Indian vegetarians
India's widespread B12 deficiency — especially in vegetarians — makes this one of the highest-yield interventions. Methylcobalamin over cyanocobalamin. 1000mcg weekly is supported by Biesalski et al. review data.
01
Checked
Checked
The Ordinary · Luxury Beauty
Glycolic Acid 7% Exfoliating Toner
240ml listingProduct image checkedConfirm seller
A clear, comparable listing with a named active and stated size. Check the seller and seal before checkout, then make sure the product fits your own routine.
02
Checked
Checked
COSRX · Luxury Beauty
Advanced Snail 96 Mucin Power Essence
100ml listingSpecific product pageVerify seller
The direct listing makes the size and item easier to compare. At checkout, verify that the seller, product photo, and final price still match this card.
03
Checked
Checked
Matrix · Luxury Beauty
Mega Smooth Shampoo + Conditioner
350ml + 200mlBundle size statedCompare price
A bundle where the stated sizes make value comparison straightforward. Compare the final bundle total with individual listings before deciding it is the better deal.
Supplement scores use our public rubric. Beauty cards are listing checks, not product-performance scores. Amazon affiliate links are placement-neutral; prices and sellers can change. Verify before purchase.
Research
Long-form answers to the questions you actually Google at 11 p.m.
Evidence-weighted, dosage-specific, and written for what's sold in Mumbai and Bengaluru — not California.
Cr
Creatine
Should you really "load" creatine? A look at 27 trials.
We mapped 27 RCTs to see whether the 20g/day loading phase actually beats a steady 3–5g. The honest answer is more interesting than either camp admits.
Wp
Protein
Whey isolate vs concentrate for the Indian lactose-sensitive lifter.
When the ₹800 price gap between isolate and concentrate matters — and when it's just brand marketing. Includes lactose thresholds and a decision flowchart.
Ω3
Omega-3
Fish oil in India: why most bottles fail a simple freshness test.
We lab-tested 22 popular fish oil brands for peroxide and anisidine. Six passed. Here's what "TOTOX" actually means and how to check at home.
Ash
Ashwagandha
Ashwagandha: what KSM-66 and Sensoril trials actually show.
Everyone sells it, few cite it right. We separate the patented-extract evidence from the generic-powder evidence, with real Indian pricing.
D₃
Vitamin D
The 60,000 IU weekly sachet: a uniquely Indian problem.
South Asian vitamin D deficiency is real, but mega-dose sachets aren't the only answer. A look at serum response curves and the 2025 ICMR revision.
Mg
Magnesium
Magnesium glycinate vs citrate vs oxide: the form actually matters.
Why the cheapest magnesium on Amazon India is also the least absorbed — and which form to pick depending on sleep, cramps, or bowel issues.
Protocols
Goal-specific stacks for training, sleep, and more — priced in INR.
Each protocol is a complete plan, with clear priorities for every budget.
The Foundation Stack
Whey, creatine, vitamin D, and a tested multivitamin. The four things most young Indian lifters should actually start with before anything else.
₹1,840 / month
View
Lean Mass Builder
For the 70kg lifter chasing 5kg in 16 weeks. Protein-forward, creatine-saturated, and built around Indian macro targets and chicken-rice realities.
₹3,260 / month
View
Wind-Down Protocol
Magnesium glycinate, L-theanine, and a low-dose melatonin window — with a pre-bed routine and caffeine cutoff matched to IST commute patterns.
₹1,120 / month
View
Desk Athlete Stack
For the 9-hour desk day. L-tyrosine, rhodiola, omega-3, and one smart caffeine window — tuned for clarity without the 4pm crash or a racing pulse.
₹2,090 / month
View
Why Naked Compound
Independent by design, not by accident.
We're the research layer that sits between you and the supplement industry — built on a database, a public rubric, and a strict conflicts policy.
Database-powered
Every product and ingredient lives in a structured database with dose, form, extract, and supplier. Reviews are queries, not opinions.
Evidence-weighted
Every claim is tied to a specific citation, a tier of evidence, and a dosage range — not a vague "studies show" wave of the hand.
No paid placements
Zero sponsored rankings. Our full conflicts-of-interest policy is versioned and public.
Our scoring rubric
Every product gets the same five questions — and the math is public.
Dose, form, purity, value, and label honesty. Each is scored 0–10 against a written standard. Weights haven't changed since 2024.
Clinical dose
9.2
Ingredient form
8.4
Third-party purity
7.1
Value per gram
6.2
Label honesty
8.8
Categories
Browse the library by what you're actually trying to fix.
Latest reviews
What we actually think about what's on the shelf.
Scored against the same five-question rubric. Nothing is ranked based on commission.
All 287 reviews →MuscleBlaze
Biozyme Performance Whey
6.4/ 10
Solid protein per serving, but the EAF enzyme blend is marketing more than mechanism. You're paying ₹400/kg for a story.
GNC India
Pro Performance Creatine
8.7/ 10
Creapure-sourced, unflavoured, priced sanely. Boring in the best way — exactly what a creatine monohydrate should be.
Wellbeing Nutrition
Slow Melts Vitamin D3 + K2
7.2/ 10
Smart D3 + K2 pairing with a clean label, but the nano-shot format is more novelty than bioavailability advantage at this dose.
Himalayan Organics
Plant Omega 3-6-9
4.1/ 10
ALA-only formulation sold as "omega-3" — conversion to EPA/DHA in humans is famously poor. Not what most buyers think they're getting.
Ingredient library
Plain-language summaries for the compounds that actually appear on Indian labels.
Mechanism, evidence tier, typical dose range, and common-sense red flags — for the stuff you keep seeing on back-of-jar ingredient lists.
Browse all 312 →Creatine monohydrate
StrongPerformance · Nitrogenous acid
Replenishes the phosphocreatine pool that fuels short, high-intensity efforts. One of the most replicated ergogenic aids in sports nutrition, with growing cognitive data.
Dose · 3–5g / day · 42 studies
Deep-dive
Ashwagandha (KSM-66)
ModerateAdaptogen · Withania somnifera
A standardised root extract with reasonable RCT evidence for lowering subjective stress and cortisol across 8–12 week windows. Effect size is meaningful but not heroic.
Dose · 300–600mg / day · 27 studies
Deep-dive
Whey protein isolate
StrongProtein · Dairy-derived
Cross-flow filtered whey that is 90%+ protein by weight with minimal lactose. Fast-digesting and leucine-rich — worth the premium if concentrate causes GI issues.
Dose · 20–40g / serving · 60+ studies
Deep-dive
Omega-3 (EPA + DHA)
StrongFatty acid · Marine
Long-chain polyunsaturated fats with strong cardiovascular and inflammatory-marker evidence. Potency depends on actual EPA/DHA content, not "fish oil" weight.
Dose · 1–2g EPA+DHA / day · 100+ studies
Deep-dive
Vitamin D3 (cholecalciferol)
StrongFat-soluble vitamin · Seco-steroid
Acts as a precursor hormone regulating calcium, bone, and immune function. Supplementation matters in India given widespread deficiency, but dosing should follow serum levels.
Dose · 1,000–2,000 IU / day · 80+ studies
Deep-dive
Melatonin
ModerateHormone · Pineal
Chronobiotic used to shift circadian phase — useful for jet lag and shift work. Lower doses (0.3–1mg) often outperform the 3–10mg tablets commonly sold in India.
Dose · 0.3–1mg, 30–60 min pre-bed · 34 studies
Research
Brands we've reviewed